Rachael Fuller
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Technology
Maximizing Impact with Limited Resources in Partner and Channel Marketing
In a recent Partners GTM Survey, 73% of companies with a partner program said that they rely on partners for…
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Technology
10 Strategic Demand Best Practices for Successful Partnerships
Recently, TechTarget connected with Partner Marketing executives Angela Motiani (Head of Partner Demand Generation at Klaviyo), Kristina Onyon (Director of…
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Technology
Four Soft Skills Every Partner Marketer Needs
To thrive in the fast-paced world of technology partnerships, partner marketers must be multi-talented and adaptable “Swiss Army knives.” Unlike…
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