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250+ Prime Day deals our shopping experts think are worth it: Save on Apple, Echo devices, TVs, headphones, and more

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Credit: Mashable Composite; Shutterstock / sathaporn

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UPDATE: Jul. 16, 2024, 9:20 p.m. EDT This post has been refreshed with new board game deals, along with updated pricing (including emojis denoting new record lows), and availability during the opening day of Prime Day.

Check out our giant list of the best Prime Day deals:

The best Prime Day deals at a glance:


 Apple Watch SE (2nd Gen, GPS + Cellular, 44mm)


a black echo spot


Amazon 75-inch Fire TV


amazon fire tablet


the Motorola razr+ open and closed


Bose QuietComfort Ultra earbuds


Best fitness tracker deal

Samsung Galaxy Watch 6


Eufy robot vacuum on self-empty dock and smartphone with color-coded home map on screen


the Coleman Skylodge 12-Person Camping Tent


Ninja air fryer with lid open and four sandwiches on griddle

Deal hunters, gather round: Amazon Prime Day is back for its tenth year. And with the big event finally here, thousands of Prime Day deals are officially live.

Though the flagship summer sale officially started in the wee hours of July 16, Amazon’s been releasing early Prime Day deals ever since it announced the event’s dates in late June. (Much like Black Friday, Prime Day is less of a one-off and more like an ongoing season.)

We’re providing live updates on the top Prime Day 2024 deals right here, so be sure to bookmark or check this page regularly. Trust us, it’s a lot easier than scrolling through hundreds of thousands of discounts. That’s what you have us for, right?

When is Amazon Prime Day?

Prime Day 2024 officially runs from Tuesday, July 16 through Wednesday, July 17. The shopping event typically happens in mid-July, so this year is right on par with years past. Prime Day ends at midnight PT on July 17, so plan your shopping accordingly.

What kind of deals can you find this year?

Anyone who’s shopped a Prime Day sale before already knows the drill: It will be two days of site-wide doorbusters, with Amazon’s own devices and services getting the steepest price drops. You can save up to 71% on Amazon Echo devices, and many of Amazon’s Fire TVs have never been more affordable.

In a repeat from Prime Day 2023, Amazon also revived its invite-only deals program, giving select shoppers a chance to grab extra-exclusive doorbusters that are likely to sell out. Prime members can visit these products’ listings to request an invitation; if chosen, you’ll receive an email with a unique link to buy the item during the sale. (Amazon doesn’t specify how it picks these lucky shoppers; all we know is that they’re exclusive to Prime members.) Check out Mashable’s invite-only deals guide if you want to participate.

The best Prime Day deals to shop in 2024

Now that we’ve covered the basics, let’s get to the deals. We’ll be adding more deals to this page over the next 48 hours, and we’ll update prices and availability as the top products go in and out of stock.

Read on for our ongoing list of the best Prime Day deals, and head over to our sister site, PCMag, for additional Prime Day coverage. Note: All newly added deals are marked with a , while deals with a 🔥 have dropped to an all-time low price. Amazon’s exclusive invite-only deals are marked with a 📨.

The best Prime Day Apple deals

Why we like it

In the days and weeks leading up to Prime Day, Amazon rolled out the best Apple discounts we’ve seen all year. For Prime Day proper, we’re seeing even more record-low prices on AirPods, MacBooks, and Apple Watches. If you have any Apple tech on your shopping wish list, this is the time to buy.

Case in point: The budget version of Apple’s famous smartwatch has never been more affordable. The GPS + Cellular version of the Apple Watch SE is priced at just $249.99. Even though it’s not as advanced as the Series 9, it’s still one of the most sophisticated wearables and fitness trackers in the world, with improved workout metrics, sleep tracking, and fall and crash detection. Best of all, it’s never been priced this low.

More Apple deals

MacBooks

Mac

iPads

Apple Watches

AirPods

Apple accessories

The best Prime Day Echo and Kindle deals

Why we like it

“The all-new Echo Spot is a smart alarm clock with a built-in speaker and a customizable digital face, which shows colorful animations in response to different prompts and questions. (It looks a lot like an upgraded Echo Pop.) You can control it with Alexa voice commands or by tapping its display.

Available in black, glacier white, and ocean blue, the Spot is now on sale for just $44.99 (normally $79.99) for Prime members through July 17 ‘in celebration of Prime Day,’ per an Amazon blog post — a 44% savings. You’ve also got the option of bundling it with a Sengled smart bulb worth $19.99 for just under $2 more.” — Haley Henschel, Senior Shopping Reporter

More Echo deals

Echo smart speakers

Echo Show smart displays

Echo Buds

Echo Frames

Other Echo devices

Kindle deals

The Top Prime Day TV deals

Why we like it

Amazon hasn’t been making TVs for as long as some other manufacturers, but in a few short years, it’s proven it can make some of the best budget and mid-range TVs in the world. The 4K Omni Series is firmly in the mid-range, but for Prime Day, it got a price drop that puts it in budget pricing territory. With Amazon’s Fire TV OS, it’s smarter than most similarly priced TVs, with excellent Alexa integration and voice control. For gaming, this TV comes with three HDMI ports (including an HDMI eARC).

More TVs on sale at Amazon

4K LED TVs

4K QLED TVs

The best Prime Day tablet deals

For discounts on iPads, scroll back up to the “Prime Day Apple deals” section.

Why we like it

A $74.99 tablet is hard to square with all the talk of inflation. But we’re not going to argue with this deal. For Prime Day 2024, many of Amazon’s tablets are down to their lowest-ever prices. The Fire HD 10 has a 10.1-inch full HD display and 13 hours of battery life, perfect for binge-watching a new TV series on the couch. This tablet was just released in 2023, and Amazon promises it offers 25 percent faster performance compared to the previous generation of Fire tablets.

More tablet deals

Amazon Fire tablets

Android tablets

Prime Day unlocked phone deals

Why we like it

“On sale for an all-time low $649.99 (normally $999.99), last year’s Motorola razr+ is a budget-friendly alternative to other foldable flip phones like the Google Pixel Fold and Samsung Galaxy Z Fold5. Our friends at PCMag (which is owned by Mashable’s publisher, Ziff Davis) reviewed the razr+ with an ‘Excellent’ rating, crediting its larger 3.6-inch outer screen and striking 6.9-inch internal display. While it comes in several different colors, only the black and blue variants are down to a record-low at Amazon.” — Christina Buff, Mashable Contributor

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Google Pixel

Motorola

Samsung

Prime Day headphone and speaker deals

For discounts on AirPods and Echo devices, scroll to the “Prime Day Apple deals” and “Prime Day Echo deals” sections, respectively.

Why we like them

Check out our full review of the Bose QuietComfort Ultra earbuds.

“We’re big fans of the Bose QuietComfort Ultra earbuds. Mashable’s Timothy Beck Werth said, “In terms of audio quality, noise cancellation, and battery life, I’m more impressed the longer I use these earbuds.” At a regular price of $299 though, they don’t come cheap, but there’s no better time to buy than during Prime Day. They’re down to $229, their lowest price ever, giving you $70 off for 23% savings.” — Bethany Allard, Shopping Reporter

More headphone and speaker deals

Headphones

Earbuds

Best Bluetooth speaker deals

Why we like it

“The small-but-mighty SoundLink Flex from Bose just dropped to a record-low $99 at Amazon in its limited edition chilled lilac colorway. That’s 34% in savings and — unsurprisingly — 99 cents less than we saw it at during Target Circle Week. Amazon loves to outshine the competition. The SoundLink Flex’s got a rugged texture and is completely waterproof, so it’s designed to go wherever you go. It can automatically detect whatever position it’s in to give you the most immersive listening experience and it’ll last you about half a day on a single charge. Grab it in purple, green, stone blue, or white smoke.” — Christina Buff, Mashable contributor

Amazon smart speaker

  • Echo Pop$17.99 $39.99 (save $22)

  • Echo Dot$24.99 $49.99 (save $25)

  • Echo Spot$44.99 $79.99 (save $35) 🔥

  • Echo$54.99 $99.99 (save $45)

Bose

Sony

Soundcore

JBL

Ultimate Ears

Sonos

More Bluetooth speaker deals

Prime Day fitness tracker deals

For discounts on Apple Watches, scroll back up to the “Prime Day Apple deals” section.

Why we like it

“Launched last summer, Samsung’s Galaxy Watch 6 was dubbed the ‘king of the Android smartwatch mountain’ by Mashable tech reporter Alex Perry. The sixth iteration saw a suite of added sleep and fitness features, including a nuanced breakdown of sleep habits, sleep coaching, personalized heart rate zones, and irregular heart rate notifications. Plus, it lasts longer on a single charge and features a 20 percent larger display than previous models.” — Christina Buff, Mashable Contributor

Like all of the best Prime Day deals, this price drop easily beats this product’s lowest-ever price. Now that Prime Day has started, the 40mm version with Bluetooth dropped to a record-low $159.99. With sleep and heart rate tracking in addition to tons of fitness insights, this wearable is a handy alternative to the Apple Watch.

More smartwatch and fitness tracker deals

Pet GPS and fitness trackers

Mashable Deals

The best Prime Day robot vacuum deals

Why we like it

The very best Roomba might be at its best sale price yet, but it’s still not the best robot vacuum deal during Prime Day. Rather, you can actually stack more automated cleaning features for a few hundred dollars less by snagging the Eufy X10 Pro. This CES 2024 release has only been on sale a few times since it came out in January, its 25% one being the most severe yet.

Both have pretty powerful suction, recognize objects like phone chargers, empty themselves, and mop with force. But after mopping, only the Eufy X10 Pro will self-wash and dry its own mopping pads, prepping it to scrub the next floor with clean pads. Having tested both in her own apartment, senior shopping reporter Leah Stodart says that not having to deal with soggy mopping pads made her subconsciously reach to open the Eufy app over the iRobot one for pretty much every task.

More robot vacuum deals

Robot vacuums

Robot vacuum and mop combos

The best Prime Day outdoor deals

Why we like it

“If your camping trips often involve a big group, or you just like extra space to stow your gear, this is the tent for you. Take 50% off this tent that will sleep up to 12 people, has floor-to-ceiling windows for better views and ventilation, and includes a convertible screen room if you want to divide off an area. This roomy tent is 14 x 10 feet, 6.6 feet high in the center, and can fit four queen-size airbeds. Plus, it’s built to withstand the weather. Spread out and stake your claim on your next camping trip.” — Jillian Anthony, Mashable Contributor

More outdoor deals

Tents

Cooler, grills, water bottles and cooking supplies

Miscellaneous outdoor deals

The top Prime Day kitchen deals

Why we like it

The juiciest discount we’re seeing on any Ninja cooker so far this Prime Day season is a 51% price slash on the Ninja Foodi Smart XL indoor grill and air fryer combo. This 7-in-1 flat top griddle can take your dinner from frozen to BBQ-ed (complete with grill marks) in 25 minutes, searing at temperatures up to 500 degrees Fahrenheit — use the included meat thermometer to check your work. The lid, which can grill open or closed, can also air fry and dehydrate. — Leah Stodart, senior shopping editor

More kitchen deals

Air fryers

Drink makers

Coffee makers

Blenders

Instant Pots and other pressure cookers

Cookware, storage, and other kitchen accessories

Why we like it

Let the 50% discount on a Shark air purifier be the reminder you need that allergies don’t have to be an inevitable inconvenience for your entire life, actually. The Shark Clean Sense uses a HEPA filter to capture a variety of airborne problem causes, from indoor allergens like pet dander and dust to outdoor contaminants like VOCs and wildfire smoke. It can take care of spaces up to 500 square feet.

More home deals

Miscellaneous home upgrades

Hobbies

Home security

Mattresses, pillows, and bedding

Pet tech

Household essentials

Board games

Frequently Asked Questions


Prime Day is a 48-hour sale for paid and trial members of Amazon’s Prime subscription service. Per a press release, this will be the company’s 10th Prime Day. In 2024, Prime Day takes place on Tuesday, July 16 and Wednesday, July 17.


Prime Day 2024 kicked off in the wee hours of July 16 at 3:01 a.m. ET (that’s midnight Pacific Time for those on the West Coast). The deals will keep rolling for a full 48 hours, with fresh discounts dropping as frequently as every five minutes throughout the event.


You can participate in Prime Day without committing to a paid Prime membership by scheduling a 30-day free trial around the event. Just remember to cancel it as soon as the sale is over to avoid getting charged.


Prime’s current annual rate is the result of a 17% price bump last spring (from $119 to $139), which wasn’t totally unexpected: Amazon has increased its membership fees by $20 every four years since 2014. But that’s still a significant cost to eat — especially when Walmart and Best Buy‘s rivaling subscription services cost $98 and $49.99 per year, respectively.

It may help to know that Prime easily pays for itself if you use it to its full extent. Free two-day (or faster) shipping on millions of items is just the tip of the iceberg: Subscribers get complete on-demand access to Prime Video, which has the biggest movie and TV library of all the major U.S. streaming services. (A $139 annual Prime membership is about $45 cheaper than a year’s worth of a Standard Netflix plan.) You also have free rein of the Prime Music, Prime Gaming, and Prime Reading libraries, in case you somehow run out of things to watch.

Amazon sweetens things even further with unlimited photo storage via Amazon Photos, plus a free year’s worth of Grubhub+ that’s valued at about $120 itself.


If you haven’t been a Prime member within the past 12 months, you can sign up for a free 30-day trial by following these steps:

  1. Visit amazon.com/prime.

  2. Click on the orange button that says “Start your free 30-day trial.”

  3. Sign in or create an Amazon account.

  4. Add a payment method and a billing address. (Don’t worry — you won’t be charged upfront.)

  5. Click the yellow button that says “Activate your free trial.”

After your trial period ends, you’ll automatically be upgraded to a paid membership plan for $14.99 per month or $139 per year. (The latter saves you just over $40 annually, FYI.)

Getting your degree? Anyone with a .edu email address can take advantage of a free six-month trial that converts to a $7.49-a-month paid tier under the Prime Student program. (You can ride out that rate for four years or until graduation, whichever comes first.) As a member, you’re entitled to several bonus offers on top of the standard Prime perks:

  • A month’s worth of free 24/7 homework help from Course Hero

  • A free three-month trial of Calm Premium, which renews at a discounted rate of $8.99/year (normally $69.99/year)

  • Up to 10% off flights and hotels via StudentUniverse

EBT and Medicaid cardholders also qualify for a discounted monthly rate of $6.99 — you just have to verify your eligibility every 12 months.


Aside from aggressively lurking on Amazon’s dedicated Prime Day page (and reading our coverage of the sale), there are several ways to ensure you don’t miss out on a great deal:

  • Sign up for Amazon’s invite-only deals.

  • Organize your Amazon Wish List. Amazon’s virtual shopping list feature puts all of your must-haves in one convenient spot so you can see which ones are on sale at a glance (instead of flipping between links and tabs). Check out Mashable’s guide to “wishlisting” for more intel.

  • Download the Amazon Shopping mobile app. The app features a Prime Day event page where you can set deal alerts for your recent Amazon searches and views; you’ll get pinged with a push notification as soon as an offer goes live.

  • Take advantage of Alexa’s advanced deal alerts feature. Amazon’s virtual assistant can notify you of a sale on an item in your Wish List, Shopping Cart, or “Saved for Later” queue up to 24 hours before it goes live. Enable the feature on a newer-gen Echo smart speaker, and you’ll see its light ring turn yellow (or you’ll get a pop-up alert) whenever an item you’ve saved has a discount in the pipeline. You can then ask for more information about the deal, set a reminder for when it’s available, and even give Alexa permission to order it for you using your default payment info when the time comes.


Want to be the first to know when your favorite items go on sale? CamelCamelCamel, a free price-monitoring service, keeps tabs on millions of Amazon products and sends you alerts when there’s a discount. By setting up an account and wishlist before the deals drop, you’ll get alerts the moment those prices hit an all-time low.

Here’s a quick how-to:

  1. Visit the CamelCamelCamel website.

  2. Look for the little person icon in the upper right corner and click on “Create free account.”

  3. Enter your email address and a password, then hit “Create account.”

  4. That’s it! You’re ready to start tracking prices.

  5. For even easier price watching, consider installing their browser extension for Chrome or Firefox. You can also import your Amazon Wishlist and let CamelCamelCamel monitor those items for you, sending alerts as soon as they go on sale.


After covering Prime events for years, here’s what we’d recommend skipping during Prime Day:

  1. Anything from Ring. The home security company’s popular video doorbells always get really cheap during Prime events since Ring is an Amazon brand, but they’re ultimately a privacy nightmare.

  2. Almost anything sold and shipped by a third-party seller. Third-party merchants on Amazon aren’t scammers across the board, but buying something from a seller you don’t recognize can be risky. (Fake reviews and counterfeit listings are way more common — and convincing — than you’d think.) Stick with products that have “Ships from Amazon.com” and “Sold by Amazon.com” under their “Buy Now” buttons just to be safe.

  3. Any deal that seems too good to be true. Amazon has a bad habit of inflating MSRPs to make discounts appear better than they really are. You can verify whether a deal is legit or not by comparing prices across other major retailers and running the product through CamelCamelCamel, a free Amazon price-tracking site.

  4. Anything you get the urge to impulse-buy. Are you buying a new TV because you actually need a new TV, or just because it’s $100 off right now?

Leah Stodart

Leah Stodart is a Philadelphia-based Senior Shopping Reporter at Mashable where she covers essential home tech like vacuums and TVs as well as sustainable swaps and travel. Her ever-growing experience in these categories comes in clutch when making recommendations on how to spend your money during shopping holidays like Black Friday, which Leah has been covering for Mashable since 2017.

Leah graduated from Penn State University in 2016 with dual degrees in Sociology and Media Studies. When she’s not writing about shopping (or shopping online for herself), she’s almost definitely watching a horror movie, “RuPaul’s Drag Race,” or “The Office.” You can follow her on X at @notleah or email her at [email protected].

author photo

Dylan Haas is a Lead Shopping Reporter for Mashable, where he covers all things gaming, pets, fitness, sleep, and shopping events like Black Friday and Prime Day. Before joining the team at Mashable, Dylan received a B.A. in Communications from Pace University and contributed to publications like Paste Magazine, Bandsintown, and others following a brief stint as a marketing and management assistant in the music industry.

When he’s not writing or testing products, you can find Dylan playing lots of video games, working out, spending time with loved ones (especially his dog, Stevie), or watching reality TV. Follow him on X at @iamdylanhaas, or send him an email at [email protected].

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Haley Henschel is a Chicago-based Senior Shopping Reporter at Mashable who reviews and finds deals on popular tech, from laptops to gaming consoles and VPNs. She has years of experience covering shopping holidays and can tell you what’s actually worth buying on Black Friday and Amazon Prime Day. Her work has also explored the driving forces behind digital trends within the shopping sphere, from dupes to 12-foot skeletons.

Haley received a B.A. in Journalism from the University of Wisconsin-Madison and honed her sifting and winnowing skills at The Daily Cardinal. She previously covered politics for The Milwaukee Journal Sentinel, investigated exotic pet ownership for Wisconsin Watch, and blogged for some of your favorite reality stars.

In her free time, Haley enjoys playing video games, drawing, taking walks on Lake Michigan, and spending time with her parrot (Melon) and dog (Pierogi). She really, really wants to get back into horseback riding. You can follow her on X at @haleyhenschel or reach her via email at [email protected].

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Bethany Allard is a Los Angeles-based shopping reporter at Mashable covering beauty tech, dating, sex and relationships, and headphones. That basically means she puts her hair through a lot, scrolls through a lot of dating apps, and rotates through a lot of different headphones. In addition to testing out and rounding up the best products, she also covers deals for Mashable, paying an especially obsessive amount of attention to Apple deals and prices. That knowledge comes in handy when she’s covering shopping holidays like Prime Day and Black Friday, which she’s now done for three years at Mashable.

She graduated from New York University with a B.A. in Journalism and English Literature. You can follow her on X @betallard and reach her by email at [email protected]. In her free time, you’ll find her playing her Switch, hanging with her cat Mila, or cooking something new in her kitchen.

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Christina Buff is a Nashville-based freelance writer for who covers shopping with a splash of entertainment. If you’re ever wondering what streaming service you need to watch something (and the cheapest way to sign up for it), she’s your girl.

Christina received a B.S. in Business Communication (concentration in writing) from Stevenson University and began her professional journey writing and editing press releases. Since then, she’s written content for a marketing agency, blogged for celebrities, and covered local news, politics, women’s lifestyle, fashion, beauty, and just about everything in between for various publications.

When she’s not writing, she’s probably enjoying live music, studying human design, or embroidering and upcycling clothes. You can follow her on Instagram at @touchinfinity.

portrait of a woman wearing glasses

Boston-based Shopping Reporter, Samantha Mangino, covers all things tech at Mashable, rounding up the best products and deals. She’s covered commerce for three years, spending extensive time testing and reviewing all things home, including couches, steam irons, and washing machines. She thoroughly vets products and internet trends, finding out if those cozy gamer chairs are really as comfortable as TikTok claims.

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