39 Best Jewelry Brands for Every Budget and Style in 2024

Accessories can do more than just complete an outfit; it can tell stories and be worn as a talisman for protection or good vibes. The best jewelry brands get that, and the list of designers and labels we curated below reflect and appreciate this layered mindset. Classic fine jewelry brands like Cartier, Bulgari, and Tiffany & Co. will always be around, but they’re not your only options—in fact, a few of the most affordable brands have also made it into this list. From celebrity-loved gold hoops from Mejuri to high-quality diamond engagement rings, there’s plenty of shine to go around—with so many beautiful pieces that make great Mother’s Day gifts.

How to shop for jewelry online

Jewelry brands often fall into types—and they’re usually sorted by style and price. If you’re looking for versatile, everyday pieces that are easy on your budget, consider demi-fine or fashion jewelry that’s meant to complement your lifestyle. Hunting for something more special, like a diamond ring? There are plenty of fine and luxury options, too. Here’s how to break down the different categories:

• Demi-fine jewelry: Think of this category as the jewelry equivalent of your wardrobe essentials: versatile, endlessly wearable, and well-made. The pieces tend to be crafted from either 14-karat gold or 18-karat-gold-plated vermeil and are available at more attainable price points, typically $100 to $500. (You’ll find plenty of great gift ideas here.)
• Affordable jewelry: Looking for everyday jewelry that won’t stress you out if it goes missing and won’t dent your wallet? Consider affordable jewelry, priced between $50 and $300. These pieces create a stylish foundation and complement high-end items such as diamonds or watches.
• Fine jewelry: Looking for an engagement ring? Celebrating a milestone? Spend some time looking for jewelry here—there’s everything from statement necklaces to stunning gold rings with intricate diamond settings.
• Fashion jewelry: This category gets a bad rep because it brings to mind ’80s costume jewelry, but brands today are raising the bar with unique designs and offbeat material choices. The result? Colorful, campy pieces that are a whole mood.
• Luxury jewelry: Think of this category as the finest of fine jewelry. The price of luxury jewelry is as high as its quality, with pieces that incorporate premium gems; genuine gold, silver, and platinum metals; and signature styles. Each piece is usually considered something of a status symbol to own (like a designer handbag).
• Lab-grown diamonds: A lot of the brands on this list already have sustainability practices baked into their process—either by producing locally, ethically sourced stones, or using recycled or reclaimed materials (or a combination of all). A few are taking it a step further and focusing solely on lab-grown diamonds.

Our top jewelry brand picks by category

• Most Popular Jewelry Brands: Mejuri, Gorjana, Catbird, Kate Spade
• Best for Demi-Fine Jewelry: Aurate, Local Eclectic, Jennifer Zeuner, Monica Vinader
• Best for Affordable Jewelry: Pavoi, Ana Luisa, Kendra Scott, Jenny Bird
• Best for Fine Jewelry: Kinn, Wwake, Sophie Buhai
• Best for Fashion Jewelry: Éliou, Martha Calvo, Completedworks
• Best for Luxury Jewelry: David Yurman, Angara, James Allen
• Best for Lab-Grown Diamonds: Idyl, 1215Diamonds
• Best for Engagement Rings: Vrai

All those pretty pieces can quickly add up, so save when you shop the best jewelry brands with these Nordstrom, Shopbop, and Net-a-Porter promo codes.

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Most Popular Jewelry Brands

• Behind the brand: Trendy yet minimalist jewelry that’s fairly priced. Its pieces are crafted mostly from 14K solid gold, responsibly sourced diamonds, sterling silver, and 18K gold vermeil.
• Why we love it: Mejuri is great for finding pieces that look more expensive than they are, which might be why celebs and their stylists love the brand so much. (Everyone from Selena Gomez to Hailey Bieber, Meghan Markle, and Olivia Rodrigo have worn something from Mejuri.) Its opearl hoops huggies are a Glamour-reader favorite, but you can also find more interesting designs, like ear cuffs and styles for helix or cartilage piercings.
• Price range: Popular earrings begin at $38. You’ll find classic giftable bracelets and necklaces like this single diamond starting at $68.

• Behind the brand: You’ve likely seen Gorjana pieces out in the wild on everyone from Selena Gomez to (NBD) Michelle Obama. The brand’s known for both gold-plated and 14K gold zodiac coin pendants, birthstone chains, pearl chokers, and alphabet bracelets.
• Why we love it: Ideal for layered pieces and budget-friendly gifts (including engraveable and personalized gifts that are great for teens and tweens).
• Price range: Gold-plated styles start at $50.

• Behind the brand: Dainty, stackable jewelry made almost entirely from recycled gold and diamonds, as well as select pieces from female designers. The company is woman-run, and each piece is hand-crafted, packaged, and shipped from its Brooklyn studio to minimize its carbon footprint.
• Why we love it: It has the cutest charms and personalized lockets that make for great gifts for women. Brides love its selection of vintage-inspired wedding bands and engagement rings.
• Price range: Start at $26 for recycled 14K gold stud earrings, and you can find ring sets for under $50.

• Behind the brand: Kate Spade made its name in handbags during the ’90s before expanding into clothing, shoes, jewelry, and more.
• Why we love it: Like its handbag designs, the brand’s offerings are classic, not super pricey, and—best of all—pure fun, ranging from a sparkly martini necklace to funky floral statement earrings to more timeless personalized pieces. This simple bangle is subtly engraved with the words “heart of gold” on its interior—the perfect gift for women.
• Price range: Styles start at $32 and are mostly under $100.

• Behind the brand: Spinelli Kilcollin’s pieces are all responsibly designed and handmade by local artisans in downtown Los Angeles.
• Why we love it: Distinct, interconnected rings in a variety of metal and stone combinations.
• Price range: There are some entry-level pieces under $1,000, like the Solarium ring, though prices will vary depending on how many and the type of bands and connectors you want.

Demi-Fine Jewelry Brands

• Behind the brand: Founded by Sophie Kahn and Bouchra Ezzahraoui, this New York City jewelry brand cuts out the middlemen to provide elegant pieces at more accessible prices than traditional retail.
• Why we love it: Aurate prioritizes sustainability without compromising on design or quality; it uses both plated and solid recycled gold and ethically sources its diamonds (all adhere to the Kimberley Process), pearls, and semiprecious gemstones.
• Price range: Thin hoop earrings start at $40, with necklaces coming in around $200 to $400, and fine jewelry in the low thousands.

• Behind the brand: Since 2013, Alexis Nido-Russo’s vision has been clear: it’s a women-founded company emphasizing emerging designers and unique pieces.
• Why we love it: The Instagram-famous brand excels in gold jewelry and birthstone jewelry, making it the go-to spot for gifts and layerable pieces.
• Price range: CZ stud earrings are priced at $24, while vintage 14K gold rings, including this sapphire and diamond snake design, are more expensive at $5,500.

• Behind the brand: With a stacked roster of celebrity fans—Jennifer Lopez, Jennifer Coolidge, America Ferrera, Selena Gomez, Hailey Bieber, Hailey Bieber again (and again)—you’ve no doubt seen a JZ piece without realizing it. The brand’s been around since 2005 and is best known for its layering chains and hoops crafted out of gold vermeil, sterling silver, 14K yellow-gold-plated silver, or solid 14K yellow or white gold.
• Why we love it: The brand designs elevated yet unfussy pieces for daily wear.
• Price range: Pieces start around $100.

• Behind the brand: The name Monica Vinader might make you think of the royals, as both Kate Middleton (who’s worn the Siren earrings, below) and Meghan Markle (a fan of the bracelets) have been spotted wearing its pieces. But there’s a lot more to Monica Vinader than being a palace favorite: In 2020 the brand made a turn toward sustainability and began prioritizing materials like recycled sterling silver and recycled gold vermeil—as well as sustainably sourced diamonds, gemstones, and pearls. Some designs also have a “product passport,” allowing you to trace the origins of the piece.
• Why we love it: Easy-to-style jewelry (like these stackable friendship bracelets) that are great for gifting people who have everything. There are also two Monica Vinader piercing studios if you happen to find yourself in California or New York.
• Price range: Single huggie earrings start around $28.

• Behind the brand: Nadine McCarthy Kahane started Stone & Strand in 2013, when she was getting her MBA at Wharton.
• Why we love it: This woman-run brand is all about bringing you ethically sourced, quality jewelry without the markup.
• Price range: $15 for piercing earrings, $45 for charms, and $55 for stud earrings.

• Behind the brand: Connie Nam launched her brand in 2012, offering pieces inspired by the art and architecture of London, where she lives. Today, Astrid & Miyu is best known for its ear stacks, but it creates celeb-beloved bracelets, necklaces, anklets, and piercing jewelry, too.
• Why we love it: The brand’s designs feel modern yet sweet, including chunky, star-studded hoops, and tiny, twinkling studs you can sleep in.
• Price range: Pieces start at $40 for a single piercing earring and go up to over $840 for solid gold gift sets.

• Behind the brand: This family-led brand is best known for its dainty, sparkling studs and earrings—the kind you want to deck your ears with. It uses high-quality materials like 14k gold, 925 sterling silver, and semi-precious stones in its fresh-feeling designs.
• Why we love it: “I love Adornmonde’s fine piercing studs in particular,” says Glamour commerce editor Malia Griggs. “It’s hard to find ones I can comfortably wear 24/7 and that still feel a little different, delicate, and luxe in comparison with the same old tiny round crystal you find all over piercing shops. I particularly love that they have so many options, categorized by the type of piercing you have (like a helix or tragus).”
• Price range: Prices start at $54 for its regular jewelry and at $80 for its fine jewelry.

Affordable Jewelry Brands

• Behind the brand: Made from recycled metals, this jewelry brand is a Glamour reader favorite for its low prices and sought-after styles that look just like higher-end brands like Mejuri.
• Why we love it: Its staple pieces come in trendy styles, like hoop earrings, chunky chain bracelets, and stackable rings, that are perfect for everyday wear. Plus, you can easily shop this jewelry on Amazon.
• Price range: Prices start at $13.

• Behind the brand: Kendra Scott offers everyday pieces, and in 2017, it launched the Kendra Cares Program, bringing customizable jewelry to pediatric hospitals nationwide.
• Why we love it: #BamaRushTok revived brand popularity and remains in conversations due to its philanthropy. A portion of annual sales supports women and youth in health, education, and entrepreneurship. It recently launched a dream-wrothy collaboration with LoveShackFancy.
• Price range: A single earring starts at $25, while signature pieces, such as this 20th-anniversary 14k gold necklace, begin at $4,000.

• Behind the brand: New York City–based brand Ana Luisa is known for its trendiness and affordability, compared with its competitors. Its water-resistant, hypoallergenic, tarnish-proof jewelry is a great pick for anyone with sensitive skin.
• Why we love it: Ana Luisa has it all: delicate chain necklaces, sculptural hoops, engravable bracelets, statement rings, and more. It’s the perfect spot to find all sorts of gifts for women—and yourself—without being a major buzzkill on your budget. We love that it offers a two-year warranty on your purchases, a real plus when it comes to dainty jewelry. It also prioritizes sustainability; most of its pieces are made of recycled brass alloy, and the brand strives to offset the carbon footprint of its production.
• Price range: Prices start at $39 (though you can find some stocking-stuffer-worthy items, like a $29 flex of a sparkly letter stud earring).

• Behind the brand: Canadian Jenny Bird launched her namesake brand in 2008; she first focused on handbags but pivoted to jewelry design in 2010, and most recently added sunglasses to the mix.
• Why we love it: It makes bold, cool-girl pieces that look good with everything.
• Price range: Styles start at $80, with most averaging around $120 to $150.

• Behind the brand: The AAPI- and female-founded brand sells sculptural pieces made of recycled stainless steel, medical-grade titanium that’s gentle on sensitive skin, and recycled 14K gold.
• Why we love it: It’s styles range from trendy shapes like hearts and lightning bolts to more elegant and minimalist hoops and teardrops. We especially love its nap earrings, which you can purchase in sets and have backs that are comfy enough to sleep in.
• Price range: Prices start under $50.

Fine Jewelry Brands

• Behind the brand: Founder and CEO Yoon Jennie crafts modern heirlooms from ethically-sourced gemstones and mostly recycled solid 14K gold. If you have any older but still cherished gold jewelry lying around, you can work with the brand’s KinnCycle program to custom-create a new design or send your pieces in to meltdown in exchange for store credit.
• Why we love it: You’ll find Art Deco-esque, investment-worthy pieces here that you’ll want to pass down; we’re especially fond of its letter and nameplate necklaces, which one Glamour editor previously bought for herself as a push present.
• Price range: Prices start around $110 for small gold earrings and go into the thousands for bespoke pieces.

• Behind the brand: This fine jewelry brand was founded in 2013 by New York–based designer Wing Yau, who studied sculpture at the Rhode Island School of Design. Its designs feel truly special—often dainty from afar, but playful and fresh up close. Celeb cool girls like Rihanna, Emma Watson, and Zoe Kravitz agree.
• Why we love it: It’s so creative, blending opals, pearls, and diamonds in striking, ethereal arrangements that we haven’t seen elsewhere. Wwake’s also the perfect place to find an engagement ring for the person who wants something that feels decidedly more modern and unexpected (yet still romantic).
• Price range: Prices range from $68 for a single wisp earring up into the thousands.

• Behind the brand: Sophie Buhai is an L.A.-based Parsons School of Design grad who founded her fine jewelry brand in 2015. Her company’s designs are modern, striking, and made of recycled 18K gold and sterling silver, and often gemstones like lapis, pearl, and onyx. All pieces are crafted by local artisans, and there’s jewelry for men and even babies too.
• Why we love it: Up to your ears in gold huggies and chains? Turn to Sophie Buhai for gorgeous statement jewelry inspired by natural forms that feel effortlessly cool. Each piece feels like its own work of art.
• Price range: Jewelry prices start at $250 and go up into the thousands.

• Behind the brand: In 2011, Lithuanian-American jewelry designer Urte Tylaite opened her small shop in New York City’s East Village. Her pieces feel both forward-thinking and long-lasting. Each is handmade with sustainably sourced materials such as recycled 14K rose gold, 925 sterling silver, and lab-grown and ethically mined diamonds and gemstones.
• Why we love it: “I’m lucky enough to own earrings, rings, and a necklace from SHW. Though the pieces are very simple and delicate in a market stuffed with delicate jewelry, they stand out for their beautifully detailed craftsmanship and elevated settings,” says Glamour‘s Griggs, who notes that three of her friends own custom engagement rings and wedding bands from the brand as well.
• Price range: Prices start at $30 for a single silver stud and go up into the thousands, depending on what materials are used.

• Behind the brand: Rosanne Karmes founded her dainty-with-a-twist jewelry brand in 2001 and named it after her two children, Sydney and Evan, and her father, Sy.
• Why we love it: Beaded bracelets, signet rings, and necklaces with playful charms and diamond scripts imbued with meaning.
• Price range: Entry-level bracelets and necklaces range from $300 to $1,000.

Fashion Jewelry Brands

• Behind the brand: Miami-based Martha Calvo launched her namesake jewelry label in 2006, incorporating multicolored crystal and enamel beads, freshwater pearls, and vibrant hand-painted prints into her designs.
• Why we love it: Jewelry that’s an instant serotonin boost for your wardrobe.
• Price range: Items start around $100, with necklaces costing around $200 to $300.

• Behind the brand: Leilani McQuay, Glamour‘s shopping producer and a former fashion buyer, channeled her passion for jewelry making into KELM, a curated line of necklaces, earrings, and eyewear chains featuring organic pearls, cowrie shells, and multicolored beads.
• Why we love it: Not only is McQuay self-taught, but everything is hand-crafted and made to order; even the smallest keshi pearl is carefully considered.
• Price range: Start at $65 for earrings.

• Behind the brand: London-based designer Sandra Barrio Gonzalez works with natural materials and local artisans in her hometown in Spain to design one-of-a-kind pieces that don’t take themselves too seriously.
• Why we love it: Vibey, easy-to-wear jewelry made with cords, beads, natural pears, and lampwork glass—inspiration abounds from market-fresh foods and fruit loops to sea urchins and lemon drops.
• Price range: Single earrings start around $50.

• Behind the brand: Cristina Mantilla and Duda Teixeira handcraft colorful accessories that capture the carefree essence of summer.
• Why we love it: Since the Florida-based designers love to travel and spend time at the beach, most of the jewelry is also water- and sweatproof.
• Price range: Pieces start at $60 and average around $150 to $200 for popular necklace and earring styles.

• Behind the brand: Founded by Anna Jewsbury, this London-based studio uses responsibly-sourced materials to create tiny wearable works of art, alongside a collection of sinuous homewares and ceramic vessels.
• Why we love it: Crystals and pearls are reimagined in undulating, pinched, and crumpled shapes.
• Price range: Most pieces range from $200 to $500.

• Behind the brand: Since 2017, this Oslo-based brand has been making mood-boosting, Y2K-inspired jewelry out of 18K gold-plated brass, cubic zirconia, and resin that pops under a simple white button-down or with a white tank top.
• Why we love it: We’re especially fans of its rainbow tennis necklaces and wide range of juicy necklace and earring charms.
• Price range: Its Nostalgia Bear charm starts at $45.

Luxury Jewelry Brands

• Behind the brand: Another #BamaRushTok name you’ll hear bandied about in #OOTD videos is David Yurman, a heritage brand founded in 1980 that’s become iconic for its gently twisting cable motif. Celebs such as Scarlett Johansson and Sofia Richie Grainge are among the brand’s many fans.
• Why we love it: Its designs are handsome, classic, and make for an ideal keepsake gift that your loved one (or you!) can wear year after year—and then pass down.
• Price range: Prices range in the hundreds to thousands.

• Behind the brand: The focus of Angara is on gemstones. Instead of selecting a gem after choosing a jewelry style, you shop with the gemstone in mind before selecting the style or setting.
• Why we love it: The brand lets you act a bit like your own designer, which is pretty cool. You’re not stuck with choosing from the two emerald jewelry options a brand has to offer; you can choose from tons of customization options to create a unique piece from a wide assortment of gemstones. Want solitaire amethyst studs? A tanzanite engagement ring? Angara’s got you.
• Price range: Prices vary depending on customization.

• Behind the brand: Since 2006, James Allen has swayed the diamond jewelry world, educating buyers and offering an array of customizable engagement rings and ready-to-wear options.
• Why we love it: Packed with affordable handmade diamonds, gemstones, and metals, it’s the top choice when looking for engagement rings.
• Price range: Prices range from $90 for smaller items like rings to $56,782 for a lab-created diamond mesh necklace, with an average of around a few hundred dollars.

• Behind the brand: Monica Rich Kosann, a renowned black-and-white fine art photographer, founded her company in 2003, specializing in various collections like jewelry, image cases, frames, and evening bags.
• Why we love it: From lockets to bracelets, each piece is customizable and ideal for capturing life’s milestones or gifting loved ones.
• Price range: A sterling silver ring necklace starts at $60, while availability for their $36,500 Marilyn pavé bracelet needs to be confirmed with a call.

• Behind the brand: After designing luxury accessories for 15 years, native New Yorker Jamie Books launched her own line in 2021; the name Mason & Books comes from her children’s middle names and initials.
• Why we love it: Each piece is dreamed up and handmade by master jewelers in NYC. The Love Bug charms—which are inspired by Egyptian scarabs—are a particular favorite, with their unique color combinations and talismanic quality.
• Price range: Small earrings start around $380, and rings and large-sized charms go into the thousands.

• Behind the brand: Because Melinda Zeman couldn’t find the right fine jewelry pieces to express herself, the Hong Kong designer set out in 2019 to create her own.
• Why we love it: Bold and edgy statement jewelry that draws inspiration from ’90s nostalgia—think Slinky Toys and Gameboys.
• Price range: Pieces start around $2,000.

Lab-Grown Diamonds

• Behind the brand: Diamonds Direct is renowned for its exceptional lab-grown diamonds and offers customers a lifetime warranty with every purchase.
• Why we love it: Blending modern flair with timeless elegance, these geometric huggies, paired with round diamond studs, effortlessly elevate everyday style.
• Price range: Women’s styles, including these earrings, start at $144, while men’s pieces, like this chain, start at $540.

• Behind the brand: Guided by sustainability, Brilliant Earth surpasses industry norms with its Beyond Conflict Free Diamonds, chosen for their ethical and environmentally responsible origins.
• Why we love it: We love Camila Morrone’s freshman collection with the brand, and this ring and stackable bracelet are topping our wish list.
• Price range: We’re partial to these new pearl earrings for everyday wear at a reasonable $95, but saving up will be necessary to afford this luxe diamond necklace at $79,950.

• Behind the brand: 1215 Diamonds, a subsidiary of Forever Companies, specializes in crafting engagement jewelry using exclusively lab-grown diamonds, excluding mined ones.
• Why we love it: Special pieces, like these stacked stud earrings, are crafted so well that they look like real diamonds, but this version costs only $300.
• Price range: Silver huggies begin at $70, while their most expensive piece, a 10-carat lab-grown tennis bracelet, is priced at $11,700.

• Behind the brand: Idyl, an emerging Antwerp-based modular jewelry brand, features only lab-grown diamonds (and solid 14K gold) in its handmade pieces. (For the uninitiated, the modular design means you start with a base piece and then add on to your look.) With A-listers like Jessica Alba, Eva Longoria, Kaia Gerber, and Jamie Chung all wearing Idyl, this is a brand that won’t stay small for long.
• Why we love it: You can really build out your collection with mix-and-match necklaces, earrings, and bracelets.
• Price range: Start at $275 for the simple gold chain and a single diamond stud, which are used as the base.

Best for Engagement Rings

• Behind the brand: Vrai diamonds are grown in an energy-efficient foundry in the Pacific West, then cut and polished by master cutters. The shopping process for engagement rings is specific enough to satisfy even the pickiest among us—start by selecting your shape, then your type of band (plain or pavé).
• Why we love it: The brand has several collaborations under its belt, including with designers sold at Dover Street Market, Balmain, and Amanda Hearst Rønning.
• Price range: Starts around $650.