Unlike other designers focused on celebrity placements and magazine credits, Rag & Bone’s Robert Geller targets the real humans of New York City and beyond who will be wearing his clothes in their everyday lives. “We’re trying to create a wardrobe that fulfills all aspects and needs of our customers’ lives,” he said. “We built it in four pillars: we have the denim which is our foundation and where Rag & Bone started, we have the ready-to-wear that leads the collection towards fashion with wearability, the sportswear, and the suiting.”
Easy-to-wear pieces include sweaters styled with baggy jeans that Geller predicts will still be on-trend next spring. Fashionable touches like jersey stitched paneling on the ribcage and sleeves add interest to the sweaters. “I love it when we nail it. It’s hard to achieve, but this is who our guy is. He doesn’t want to look too dressed up. He wants to look good,” said Geller.
Other pieces, like the tried and true Manson bomber jacket, come in new colorways this season including a washed blue that mimics denim. On the topic of jeans, the brand is introducing a new fabrication this season. Called “Airflex,” the denim is similar to the brand’s Miramar stretch technology, but also has a quick dry cooling sensation perfect for the spring.
