Marty Swant
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Technology
Data licensing lawsuit adds a legal wrinkle to Omnicom’s planned acquisition of IPG
By Marty Swant • December 13, 2024 • Ivy Liu There’s been a lot of speculation about Acxiom’s potential role…
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Technology
Omnicom and IPG Merger could lead to bigger AI investments — and maybe rewards
By Marty Swant • December 10, 2024 • Ivy Liu Omnicom’s plan to acquire Interpublic Group is a long way…
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Technology
AI Briefing: Amazon’s new Nova models boost AI model efficiency, accuracy and variety across AWS
By Marty Swant • December 6, 2024 • Ivy Liu One of the most buzzy bets in Las Vegas this…
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Technology
Google uses search remedies trial to subpoena OpenAI, Perplexity and Microsoft over their generative AI efforts
By Marty Swant • November 27, 2024 • Ivy Liu For the remedies phase in the Google search antitrust trial,…
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Technology
DOJ and Google make closing arguments in landmark adtech antitrust trial
By Marty Swant • November 26, 2024 • Ivy Liu After weeks of intense testimony and mountains of evidence, the…
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Technology
AI Briefing: Concerns about misinformation grow on the eve of the U.S. elections
By Marty Swant • November 1, 2024 • With just days before U.S. election, AI-generated political misinformation continues to fill…
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Technology
AI Briefing: Media Buying Summit highlights judicious adoption of AI ad tools
By Marty Swant • October 18, 2024 • Ivy Liu This article is part of Digiday’s coverage of its Digiday…
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Technology
AI Briefing: Why Walmart is developing its own retail-specific AI models
By Marty Swant • October 11, 2024 • Ivy Liu The world’s long list of large language models now includes…
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Technology
AI Briefing: Pinterest, Microsoft and Google bring new generative ad features for social and search
This week has brought another flurry of AI-related ad news as major players like Microsoft and Google, and even social…
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Technology
What happens in the Google ad tech antitrust trial now that testimony is done?
By Marty Swant • October 1, 2024 • Ivy Liu After three weeks in federal court, two dozen witnesses and…
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