Michael Burgi
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Technology
Media Buying Briefing: Are holdcos at a tipping point, or is this just another bump in the road?
This Media Buying Briefing covers the latest in agency news and media buying for Digiday+ members and is distributed over…
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Media Buying Briefing: The upfront isn’t moving along for a few surprising reasons
By Michael Bürgi • July 7, 2025 • Ivy Liu This Media Buying Briefing covers the latest in agency news…
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Technology
Omnicom strikes partnerships with PayPal and X as its ‘live’ blitz at Cannes Lions continues
By Michael Bürgi • June 18, 2025 • Digiday covers the latest from marketing and media at the annual Cannes…
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Technology
Media Buying Briefing: How Acadia is winning over creative work as well as media
By Michael Bürgi • June 16, 2025 • Ivy Liu This Media Buying Briefing covers the latest in agency news…
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Technology
Media Buying Briefing: Upfront sports is getting the job done – but it’s not helping the rest of the market move
By Michael Bürgi • June 9, 2025 • Ivy Liu This Media Buying Briefing covers the latest in agency news…
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Technology
Media Buying Briefing: Mediaplus carves a personal, data-driven niche among boutique shops
By Michael Bürgi • May 26, 2025 • This Media Buying Briefing covers the latest in agency news and media…
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Technology
Media Buying Briefing: Buyers to weigh the flexibility of digital with the Upfront’s legacy scale
This Media Buying Briefing covers the latest in agency news and media buying for Digiday+ members and is distributed over…
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Technology
Execs talk creators, sports, retail media and M&A at Possible
By Michael Bürgi • May 7, 2025 • Ivy Liu Digiday is at Possible giving you the latest industry news…
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Technology
Economic uncertainty bubbles up in conversations on first day of Possible
By Michael Bürgi • April 29, 2025 • Ivy Liu Digiday is at Possible giving you the latest industry news…
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Technology
Media Buying Briefing: How Brandtech Group is keeping up with the Joneses in generative AI
By Michael Bürgi • April 21, 2025 • Ivy Liu This Media Buying Briefing covers the latest in agency news…
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