Ronan Shields
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Technology
Telcos in ad tech, haven’t we seen this movie before?
Telcos and ad tech: the media world’s messiest on-again, off-again relationship. T-Mobile’s $600 million cash swoop for outdoor ad specialist…
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Technology
Key areas of focus for the new Criteo CEO
By Ronan Shields • January 15, 2025 • Criteo yesterday announced an end to its months-long search for a new…
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Technology
Here are the numbers to know in Omnicom’s potential purchase of IPG
By Ronan Shields • December 11, 2024 • Ivy Liu In what is likely to be one of the year’s…
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Technology
The Trade Desk finally confirms it: Meet Ventura, the OS to cement its grip on CTV
By Ronan Shields and Seb Joseph • November 20, 2024 • Ivy Liu The Trade Desk is indeed building a…
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Technology
Google is getting ready to unveil how Chrome’s cookie opt-in model will work, sources say
In July, a single announcement from the Google Chrome team turned the $300 billion digital media industry upside down, turning…
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Technology
Criteo trumpets Microsoft tie-up and further retail media opportunities as Q3 revenues slide
By Ronan Shields • October 30, 2024 • Ivy Liu Today (Oct. 30), Criteo posted mixed results for the three…
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Technology
Amid green shoots of recovery in ad tech investment, a note of caution is warranted
By Ronan Shields • October 15, 2024 • Ivy Liu A slew of announcements confirming mergers and acquisitions in the…
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Technology
Digital veteran Amir Malik is poised to join advisory firm Alvarez & Marsall from Accenture Song
By Ronan Shields • September 26, 2024 • Amir Malik is set to join Alvarez & Marsall, an advisory firm…
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Technology
DOJ vs. Google: Can the digital media industry learn from the last 15 years?
By Ronan Shields • September 20, 2024 • Ivy Liu Lawyers for the Department of Justice are preparing to close…
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Technology
Google antitrust trial reveals the ‘succeed at all costs’ culture behind the pursuit of ad market domination
By Ronan Shields and Marty Swant • September 12, 2024 • Ivy Liu Do you have thoughts on the trial?…
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